Get More Facebook Fans: Some Pointers
Posted by admin on Dec 30, 2011 in Articles | 0 comments
Get More Facebook Fans
Social media marketing is known for being a rather complicated form of advertising, but this is mostly an exaggeration. It is easier than most alternative marketing strategies, and actually requires very little investment to get started. Marketing through social media outlets adds a personal touch, allowing more direct interactions between businesses and customers. Giving away one simple free report can help you get more Facebook fans. One simple Youtube video can create an avalanche of traffic if the tips I’ll outline here are implemented.
To spark feedback and activity in your social media marketing, run polls with interesting questions. Facebook has a good feature for this. Polls often go a little viral within social media, but also serve as good conversation starters with your subscribers and followers. Use Facebook’s demographic statistics to effectively target the right prospects.
It’s best to connect your social media sites together, creating a web of connections with a farther reach. Twitter posts can be directed to your Facebook page, and vice versa. Use Twitter to get more Facebook fans, and Facebook to get more Twitter followers.
Give your social media fans and followers exclusive deals that are only available to them. This will confirm that they are important to you, and that you want to reward them for following you. The good will expressed in these types of promotions can lead to a lot of “word of mouth” advertising that’s basically free, and will certainly allow you to get more Facebook fans.
Use special promotions like contests or free giveaways to gain customer loyalty and help you get more Facebook fans. It helps to think of your social media fans and followers as friends that may also be customers instead of a faceless crowd you just want to profit off of. Avoid spamming with advertisements, and make sure a good number of your posts are not promotional at all, and just offer your readers value.
Use Facebook to make friends and properly market your company. Make sure you don’t start your page outright as a business ad. People are more likely to be interested in your product or services if you come across a real person rather than just a business. If you really want to get more Facebook fans, you have to treat the ones you have well.
Make use of cross promotions with your various social media accounts. Give your Facebook fans an incentive to follow you on Twitter and subscribe to your Youtube channel. Get more Facebook fans by creating a Youtube video offering a special gift for new fans. The name of the game here is to increase your social exposure as much as possible. Be a resource to your social community, someone they can count on as an authority. Be a friend as well, and a generous one. Instead of trying to squeeze a few bucks out of every piece of information you have, give more of it away gratis. This may seem counterintuitive at first glance, but this is what will separate you from your competitors, and build lifetime customers.
Use social media to increase your brand awareness. The more people see your logo and business name, the more recognizable it will become. This is obviously a long term strategy, but needs to be considered from the get go. Commit to a logo and feature it prominently on all of your social media accounts. For best results, choose something unique and eye catching.
Make your posts social and friendly, but make sure they’re not too personal or overly opinionated. Like polite dinner conversation, stay away from topics like politics and religion. You’re there to promote your business, not your opinions, and doing so will, at best, alienate you from half of your readers. Remember, you want to get more Facebook fans, not lose the ones you have!
Get More Facebook Fans by Becoming An Authority
Keep your finger on the pulse of your niche. This is key; if you’re the first person to post the latest news or developments in your industry, you will be seen as an insider and a valuable source of relevant information. Your posts will spread like wildfire and you’ll effortlessly get more Facebook fans and Twitter followers. If you’re sharing regurgitated news a week later, your just another follower who’s late to the party. If you really want to build yourself as an authority, be a visionary. Look at the big picture, not only what it is today, but where it’s going tomorrow. Keep your readers ahead of the curve, and when it’s time to open their wallets, it’s you they’ll think of first.
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